Projectlink Motivation - Customer Retention
customer retention and recovery
 Businesses that consider the "lost customer" to be a "lost cause" do so at their own risk. Customer retention and customer recovery are critical.
  • Recent studies indicate that an unhappy customer will spread his or her bad news about your organisation to around thirteen others. Think of it as a bad news virus!

  • Despite the importance of customer retention and recovery, businesses on average still lose a staggering 50% of their customers every five years

  • Amazingly, organisations still devote 80-90% of their marketing budgets to new customer acquisition, even though it costs three to five times more to replace a lost customer than to keep an existing one!

  • Projectlink Motivation has a wide range of solutions and experience to help you retain and win back unhappy or lost customers

  • We can create a programme that quickly pays for itself and ensures your customers’ word of mouth helps to build your company’s reputation and not tarnish it